Heal

Celebrate the Stree Shakti in you

Upasana Kamineni Konidela

Wellbeing Curator

6 min read


Upasana Kamineni Konidela is the Vice Chairman of CSR Apollo Hospitals Group and Managing Director of Apollo Life. She is a next-gen entrepreneur, philanthropist, and influencer who passionately believes in giving back to society through her myriad social initiatives and by carrying out acts of goodness every day! Determined, focused, courageous and empathetic, Upasana truly symbolizes and channels Stree Shakti. She also embodies various traits of the nine Devi’s. Read on to know more.

Throughout the nine days of Navratri, the nine avatars of the Goddess Durga are worshipped. Dussehra is celebrated on the 10th day as Goddess Durga Devi defeated and killed the demon Mahishasur on this day. Thus, it signifies a victory of good over evil. Dussehra is also marked as a day when Lord Ram kills Ravana (the demon) who abducts his wife Sita (one of the avatars of the Goddess).

This year, Dussehra holds special significance for us all, due to the chaos and mayhem Covid-19 has unleashed all over the world. It’s been devastating especially for those who have lost their loved ones and for those who face unemployment. In the face of this crisis, people are much more vulnerable and there seems to be some kind of collective helplessness all around. The spirit of Dussehra provides us with the much-needed inspiration we all need! It’s time to tide over our problems and get rid of all obstacles in our path that leads to our success!

In spite of the negative impact of the pandemic, Nature has provided us with an opportunity to stop, rethink, reset, reframe and question a lot of things in our lives. We have witnessed kindness triumph over hatred and a revival of compassion and goodwill in society.

What’s interesting is that women have largely been successful in the fight against this pandemic and they have been leading from the front since the onset of the disease. Hopefully, there will now be less reluctance to promote women, especially in leadership positions.

This year, Dussehra holds special significance for all of us due to the chaos and mayhem Covid-19 has unleashed all over the world. It has been devastating for all but especially for those who have lost their loved ones and for those who face unemployment. In the face of this crisis, people are much more vulnerable and there seems to be some kind of collective helplessness all around. The spirit of Dussehra provides us with the much-needed inspiration we all need! It is a time to tide over our problems and get rid of all obstacles in our path that leads to our success!

In spite of the negative impact of the pandemic, Nature has provided us with an opportunity to stop, rethink, reset, reframe and question a lot of things in our lives. We have witnessed kindness triumph over hatred and a revival of compassion and goodwill in society.

What’s interesting is that women have largely been successful in the fight against this pandemic and they have been leading from the front since the onset of the disease. Hopefully, there will now be less reluctance to promote women, especially in leadership positions.

Wellness advice from qualified experts

Get personalized and curated wellness content on URLife.co.in
By clicking, you agree to T&C and Privacy policy

How important is gender equality and respect to you? What do you think the society can do to change this?

I strongly believe that there should be gender equality and that man and woman should be looked at with an equal lens. Women make up 51 percent of the population in India. If we want our country to prosper – women have to be given equal rights and their voice has to be heard.

There is a dire need for gender equity and respect for not just women’s issues but men’s too. Patriarchy needs to take a back seat and societal norms need to be amended for a more progressive society. What we need is better appreciation towards one another to do away with gender bias that has been entrenched in society for ages.


Patriarchy needs to take a back seat and societal norms need to be amended for a more progressive society. What we need is better appreciation towards one another to do away with gender bias that has been entrenched in society for ages.


There is a dire need for gender equity and respect for not just women’s issues but men’s too. Patriarchy needs to take a back seat and societal norms need to be amended for a more progressive society. What we need is better appreciation towards one another to do away with gender bias that has been entrenched in society for ages.

A woman’s journey during all the stages of her life can be delightful or disastrous – a lot depends on the kind of men she is surrounded by. This does not mean that women are weak. They are not only strong; they are courageous too! For centuries, men have dominated society due to which they have greater power over women.

Unfortunately for most men, responsibility doesn’t accompany this power vested in them. They don’t respect women. The important question here is – If men cannot be like Ram why do they expect women to be like Sita? Right from experiencing hormonal changes to childbirth, a woman goes through many struggles in life, but yet she doesn’t get the respect she so rightly deserves.

Join the wellness movement!

Get personalized and curated wellness content on URLife.co.in
By clicking, you agree to T&C and Privacy policy

I think men have no right to worship Devi, if they cannot respect the women in their lives. A society is not worth been called the same, if women are not respected and made to feel secure. Women have to constantly battle numerous crimes against them. Most of the time men turn a blind eye to the atrocities committed against women. Responsibility is not taken for these acts and power and dominance is misused.

What is the reason for this? It’s most definitely got to do with skewed perception. A lot depends on what’s in the mind. The right perception creates the right person. Your perception of things makes you the kind of person you are. If you look at things negatively, you will act accordingly and if you look at things in a positive light, the outcome will be pleasant.

What do you think society should do to breakthrough stereotypes?
There needs to be a paradigm shift in the prevailing perception to bring about a significant positive change. Men need to be taught to respect women from a young age, only then the right perception can be built. It is the responsibility of the men to ensure women are leading fulfilling lives. When the woman of the house is happy, there is an abundance of joy, wealth and health. Life can be full of happiness if the woman of the house is treated with love and respect. Everyone loves to be appreciated and that’s all she is asking for.

If you can support and encourage her, you will experience unbounded love and backing. A man can also go a step further and make the woman feel emotionally safe and secure. However, trust is a two way street in any relationship and the key is consistency and also how willing you are to help your partner feel emotionally secure.

Coming back to the auspicious occasion of Dussehra, Ravana the demon symbolizes ego and Ram symbolizes goodness in humans. Whenever there is a clash between the two – the good always defeats the evil! This Dussehra let’s decide to defeat any vices (evil) that we may be harboring inside us to make goodness win! The choice is ours.

Important points to remember

  1. Men & women are equal
  2. If a man doesn’t respect a woman & see her as an equal, then he should stop worshiping Devi. Remove the Devi form the Pooja room.
  3. Celebrate women, look at life with a different lens and u will get more meaning & abundance.
  4. Respect each other’s problems. Life is not easy. We are on earth to serve our karma and learn.
  5. When a man Can’t be like Rama in every way, why should he expect his wife to be like Sita.
  6. A lion only mates with a lioness, that’s because he’s not insecure to have a powerful partner. If a man wants to be as powerful as a lion, he should be ready to handle a powerful lioness.

Have a happy, safe and healthy Dussehra!